Meet Aurora

Welcome to Estrid - a flexible shaving subscription trusted by millions. Pause and cancel anytime, get refills automatically delivered to your door. 100 % money-back guarantee.

Razor close-up

Elevate Your Shave Routine

  • Super-sharpFive super-sharp razor blades that give you the closest shave possible

  • Kind to your skinLubrication strips (they’re 100% vegan btw!) that leave your skin feeling silky-smooth

  • Smooth subscriptionGet new blades as often as you’d like – pause, skip or break up whenever :)

Body care trio

Meet Multipurpose Balm

Our do-everything Super Saviour Multipurpose Balm is here to save the day. Protect, soothe and nourish skin with a 12-in-1 balm perfect for the colder months, dry climates or whenever your skin needs a little extra support.

Body care trio

Your skin’s new BFFs

So here it is – the softest, fluffiest, loveliest little trio your skin could ever dream of. Use our sugar scrub All Glow’d Up to prep, Watermelon Jelly to cleanse and shave, and Body Fluff for some fab hydration and glow. Perf to use together as a part of your shaving routine, but also superb separately :)

  • Watermelon Jelly

    Shower + Shave


  • Sugar scrub

    Sugar Scrub



  • Body Fluff Daily Moisturizer

    Daily Body Moisturizer


So, how does it work?

  • Choose your colour Select your favourite colour: Pick the colour that speaks to you. You’ll also get two razor blades and a matching holder in your starter kit.

  • As often as you like Tell us how often you want your blades and we’ll deliver them right to your door (free, climate-compensated shipping included, obviously).

  • Break up whenever Your body, your hair, your control. Cancel the subscription at any time, no strings attached.

Daily Mail
“Not only are the Estrid razors beautiful to look at, and outperform expensive options, but the quality razor has no gender-based discriminatory pricing.”